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Titan Firm, Sky Gold, different shares fall as much as 6% on PM Modi’s second attraction to keep away from gold

whysavetoday by whysavetoday
September 2, 2026
in Business
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Titan Firm, Sky Gold, different shares fall as much as 6% on PM Modi’s second attraction to keep away from gold
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Shares of jewelry corporations together with Titan Firm, Sky Gold and Kalyan Jewellers, amongst others, fell as much as 6% on Tuesday after Prime Minister Narendra Modi urged residents to keep away from gold purchases except obligatory in a social media video posted on Monday.

In right now’s session, Titan Firm shares declined 2% to Rs 5,015, whereas Kalyan Jewellers declined 6% to Rs 578 per share. Thangamayil Jewelry shares have been down 2% to Rs 5,322 on the BSE, whereas Sky Gold was down 6.3% to Rs 756 per share.

That is the PMs second such attraction to residents in fast succession. Again in Could, talking on the occasion in Hyderabad, PM Modi appealed to residents to keep away from shopping for gold for weddings for the subsequent one yr. The request was a part of a wider attraction geared toward conserving gasoline and overseas alternate reserves, with the Prime Minister additionally advocating the return of work-from-home practices and urging individuals to cut back non-essential journey, together with worldwide journeys.

India stays the world’s second-largest client of gold and imported a mean of 60 tonnes of the valuable metallic each month throughout FY26, translating right into a month-to-month import invoice of practically $6 billion.

What does PM Modi’s remarks imply?

For Indian households, the valuable metallic represents custom, safety, weddings, financial savings and generational wealth, making the Prime Minister’s remarks each uncommon and vital.

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Dwell Occasions


Gold has traditionally been seen as one of many most secure long-term shops of worth for Indian households, significantly during times of uncertainty. Which is exactly why the feedback triggered a pointy response throughout the market, with shares of jewelry corporations plunging as a lot as 9% on Monday in a knee-jerk selloff.

However past the quick market response, the Prime Minister’s attraction seems rooted in a bigger macroeconomic concern: defending India’s overseas alternate reserves at a time of elevated international uncertainty, rising crude oil costs and stress on the rupee.

Gold outlook

The current pullback may supply buyers a possibility to regularly accumulate gold, in keeping with Jefferies’ International Head of Fairness Technique Christopher Wooden and billionaire hedge fund supervisor John Paulson. Each imagine the valuable metallic might be initially of a long-term bull run.

“As individuals lose religion in paper currencies, gold as a substitute will proceed to develop,” Paulson mentioned. The billionaire, whose wager towards subprime mortgages turned one of the crucial worthwhile trades in Wall Road historical past, turned his consideration to gold in 2009.

Paulson had argued that the fiscal and financial stimulus following the monetary disaster would ultimately weaken the US greenback. Since then, gold costs have roughly quadrupled, crossing the $5,000 threshold earlier than pulling again.

He mentioned demand for bullion continues to broaden, with central banks including to their reserves whereas curiosity from the personal sector additionally rises.

“Gold is turning into essentially the most apt reserve foreign money on the planet, changing fiat currencies,” Paulson mentioned. “The demand from central banks, as an example, has continued to develop, as has the personal sector.”

(Disclaimer: Suggestions, solutions, views and opinions given by the consultants are their very own. These don’t signify the views of The Financial Occasions)

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