TikTok and DistroKid have prolonged the scope of their present alliance, asserting a brand new partnership to ‘quick observe’ the creation of official TikTok Artist Accounts for DistroKid members.
The newest collaboration grants DistroKid members entry to a set of artist-specific options by means of DistroKid’s dashboard to assist them join with followers on TikTok.
Beforehand, acquiring an official TikTok Artist Account may take weeks. The brand new partnership reduces this timeframe, enabling DistroKid members to determine their accounts in simply hours, based on a press launch on Thursday (July 18).
The streamlined course of unlocks a spread of artist-centric options, together with a devoted Music Tab, distinguished shows for New Releases and By Artist content material, the power to share Behind the Music insights, and instruments for Fan Highlight, Ticketing, and extra. Finally, the partnership goals to bridge the hole between DistroKid’s thriving artist neighborhood and TikTok’s world viewers of music lovers.
“It’s now quicker than ever for any artist to create their official TikTok Artist Account straight by means of DistroKid, lowering the method from weeks to only hours.”
Phil Bauer, DistroKid
“TikTok is worked up to associate with DistroKid to make it even simpler for hundreds of thousands of artists to entry highly effective and easy-to-use instruments to gasoline their progress on TikTok, drive elevated consumption of their music and develop their fanbases,” stated Jay Bae, World Head of Music Partnership Improvement at TikTok.
Phil Bauer, President of DistroKid, added: “It’s now quicker than ever for any artist to create their official TikTok Artist Account straight by means of DistroKid, lowering the method from weeks to only hours.
“Constructing on our lengthy historical past of collaboration, DistroKid members now have distinctive entry to instruments and options for selling their music on TikTok’s main discovery platform.”
“Utilizing the TikTok Artist Account is a recreation changer,” stated NERIAH, a Los Angeles-based pop artist. “I can’t stress this sufficient; it presents so many new instruments that really assist promote your music and develop your fan base.”
The partnership between DistroKid and TikTok dates again to 2019, when DistroKid turned the primary distributor to facilitate unbiased artist music uploads onto TikTok. DistroKid members have additionally benefited from a separate deal that grants entry to their music inside TikTok’s Business Music Library (CML). This library presents manufacturers a curated collection of pre-cleared music to be used of their TikTok commercials.
In 2023, the 2 firms joined forces once more, making hundreds of thousands of tracks by DistroKid members out there on TikTok Music, the platform’s new premium subscription streaming service presently in beta testing throughout 5 international locations. Moreover, DistroKid members can use ByteDance‘s video enhancing device, CapCut, to include their music and make the most of DistroVid for full-length music video distribution on TikTok Music.
Based in 2013, DistroKid says it presently handles an estimated 30-40% of all new music globally. It supplies musicians, managers, and document labels with on-line instruments and providers together with music distribution, monetization choices, direct-to-fan gross sales channels, on-demand merchandise, web site constructing instruments, metadata customization, and promotional sources.
For TikTok, the partnership with DistroKid marks its newest enterprise after asserting on Tuesday (July 16) that it has partnered with world occasions market Eventbrite to simplify occasion promotion and creation for the huge TikTok neighborhood.
It follows comparable partnerships with ticketing firms AXS and CTS Eventim in April and with Ticketmaster in 2022.
Music Enterprise Worldwide
