In 2025, Keller Williams took a large leap ahead by establishing a strategic partnership with non-public fairness agency Stone Level Capital, setting the stage for future progress. However the partnership was only one occasion in a 12 months of main milestones, together with record-breaking podcast downloads, new management appointments, a breakthrough e-book title, unprecedented worldwide progress, and extra. Learn on to seek out out all of the methods Keller Williams put brokers on the heart of enterprise in 2025.
Future-Prepared Funding
In March, Keller Williams introduced a strategic partnership with non-public fairness agency Stone Level Capital. With the agency’s deep expertise in actual property and know-how, the deal brings “sensible cash” to KW, together with the perception of Stone Level chairman and CEO Chuck Davis.
An achieved investor and actual property professional, Chuck defined the intensive due diligence the agency undertook earlier than investing, calling KW “the very best firm” in the true property sector. Following the announcement, Chris Czarnecki joined KW as CEO together with Tim Dieffenbacher as CFO, whereas Stacie Herron stepped into a brand new position as chief working officer. The funding and key appointments place KW for a vivid future and strategic progress at scale.
Obtain Ascendancy
In April, The Millionaire Actual Property Agent Podcast (MREA) surpassed a million whole downloads in fewer than 80 episodes. Host Jason Abrams expanded right into a video model of the podcast later within the 12 months, and HousingWire acknowledged MREA because the No. 1 greatest actual property podcast for brokers and brokers. By late November, all podcasts inside the Keller Podcast Community, together with MREA, The ONE Factor, The Shade of Cash, Empire Constructing, and Market Replace, had exceeded 1.5 million downloads and counting.
10k+ Causes to Cheer
In Might, Keller Profitable Profession Alternatives in Actual Property®, KSCORE®, introduced that 10,000 of this system’s graduates had turn out to be KW® brokers. By 12 months’s finish, one other 1,000 graduates are anticipated to affix KW® Market Facilities throughout the nation. KSCORE expanded into 35 states and enrolled greater than 45,000 college students within the state-approved pre-licensing curriculum out there by way of this system within the U.S., whereas additionally increasing the persevering with training (CE) choices out there by way of KSCORE and launching a CE subscription program, which incorporates CE programs by a state-approved supplier. KSCORE is on monitor to enroll 110% extra college students in 2025 than 2024, and KSCORE grads are because of crest $4T in gross sales quantity earlier than the 12 months involves an in depth.
Win-Wins in Advertising and marketing
In June, KW introduced its flagship enterprise relationship with Canva, an thrilling growth in offering KW® associates with leading edge advertising and marketing and branding instruments. Lots of of customizable, KW-branded designs turned out there to associates in September, and adoption throughout the KW ecosystem was swift. In just a few brief months, greater than a 3rd of KW® associates had been actively utilizing Canva and had printed upwards of 400,000 designs by way of the platform.
Canva made a splash at Mega Agent Camp in August, together with the announcement of the appointment of Sandra Howard as KWRI’s chief advertising and marketing officer. Sandra brings twenty years of expertise to KW’s advertising and marketing, branding, and communications initiatives, together with award-winning work for Southwest Airways, Burger King, and AT&T.
Main Strikes in Media
The discharge of KellerINK’s Rookie Actual Property Agent was trigger for celebration throughout KW. With greater than a decade from conception to publication, the KellerINK staff acknowledged there was no title in print that supplied a roadmap for brand new brokers to grasp the fundamentals and launch an enduring profession — so that they wrote one. Formally launched in September, Rookie had already bought 10,000 copies by mid-November — an enormous win for any e-book of non-fiction in any class.
Along with Rookie, KellerINK launched the Spanish version of The Millionaire Actual Property Agent, El Agente de Bienes Raíces Millonario, a joint effort amongst KellerINK and a dedicated group of KW® brokers within the discipline who contributed to the interpretation. The e-book is yet another step in KW’s bigger purpose of supporting Spanish-speaking entrepreneurs and their shoppers.
Do you know that KW Command® is accessible en español — and 25 different languages? Discover ways to choose your language desire in Command.
Excessive Ranks and Recognition
By November, T3 Sixty had once more acknowledged KW because the No. 1 actual property franchise within the U.S. by agent rely, transaction sides, and gross sales quantity. KW additionally made Glassdoor’s 2025 lists of Finest-Led Corporations and Finest Locations to Work, Newsweek’s checklist of America’s Most Admired Workplaces, Entrepreneur’s High World Franchises of 2025, and greater than 30 different notable awards and rankings, together with receiving main props by HousingWire as a frontrunner in actual property know-how. HousingWire’s Tech100 award acknowledges probably the most progressive and impactful tech organizations in actual property, and famous KW’s dedication to aligning the proprietary KW Command® platform with the always-evolving wants of brokers.
Yearlong World Progress
KW Worldwide noticed its footprint develop by an unbelievable seven areas in 2025, increasing into Cayman Islands, El Salvador, Hungary, North Macedonia, Qatar, Singapore, and Uzbekistan. KW® franchisees now function in greater than 60 areas throughout the globe. The KW Worldwide division additionally launched a redesigned web site with expanded translation, offering even higher visibility to alternatives for worldwide buyers and actual property execs.
KW Worldwide opens up alternatives for KW® brokers all over the place. The Referrals applet in KW Command® may help you join with KW® brokers around the globe.
Generosity in Motion
By the shut of Q3, KW Cares had supplied 189 particular person grants exceeding $1.7M in 2025 alone. As all the time, that unbelievable influence is made doable by way of donations from the KW household of brokers and leaders worldwide. KW Cares® has been offering monetary reduction to KW households for greater than 20 years, awarding 7,394 grants and almost $68M in help since its founding in 2003.
Are you dealing with monetary hardship or know somebody who’s? Get info on out there assets with KW Cares.
KW Subsequent Gen® additionally put down huge numbers, awarding $464k in scholarships and training in 2025. Due to ongoing fundraising efforts, 78 younger adults had been awarded scholarships, whereas 121 benefited from teaching. With Gary Keller’s Quantum Leap methodology at its heart, the nonprofit hosted 175 academic occasions for almost 2,000 attendees throughout the nation. Now in its tenth 12 months, KW Subsequent Gen® has served greater than 3,550 QL Summit attendees, serving to the following era of leaders and entrepreneurs get clear on their goal and pursue their mission.
Know a budding entrepreneur? Share the KW Subsequent Gen calendar of in-person and on-line occasions.
Positioned for Success
In a dynamic interval of shift, KW continues to double down on the investments and achievements that drive agent success, whereas constructing a tradition the place everybody wins. If that is what KW can do in only one 12 months, the longer term for KW® brokers shines vivid.
Have fun your personal 2025 wins with these plug-and-post graphics in Canva.
*Cited information is correct as of October 31, 2025.
