Netflix‘s music-led anime film, KPop Demon Hunters, has develop into the most-watched authentic animated movie within the platform’s historical past, based on an announcement from the streaming big.
The movie, which premiered on June 20, racked up 106.1 million views in its first month.
The film follows fictional Ok-pop woman group HUNTR/X, whose members secretly moonlight as demon hunters tasked with sustaining a magical barrier that protects people from the darkish underworld.
It additionally options HUNTR/X’s nemeses, bad-boy group Saja Boys.
Its success extends past viewership metrics.
The KPop Demon Hunters soundtrack, launched through Visva/Republic Data, has develop into the highest-charting soundtrack of 2025, with the album peaking at #2 on the all-genre Billboard 200. Seven songs from the soundtrack landed on the Billboard Scorching 100.
The observe “Golden” hit #1 on the Billboard International Charts and reached No. 6 on the primary Billboard Scorching 100 singles chart.
The soundtrack options authentic songs written by Danny Chung, Ido, Vince, Kush, Ejae, Jenna Andrews, Stephen Kirk, Lindgren, Mark Sonnenblick, and Daniel Rojas.
It tracks have been produced by Teddy Park, 24, Ido, Dominsuk, Jenna Andrews, Stephen Kirk, Lindgren, and Ian Eisendrath.
Netflix co-CEO Ted Sarandos highlighted the cultural influence throughout the firm’s current Q2 earnings name, noting how the music will “drive fandom for these fictional Ok-pop bands that we have now”.
He emphasised the importance of piercing in style tradition “with authentic animated options” obtainable completely on Netflix.
The challenge utilized partnerships with Ok-pop trade leaders, together with collaboration with The Black Label, co-founded by producer Teddy Park.
Park is thought for his work with YG Leisure throughout Blackpink, and 2NE1, with these Ok-pop woman teams serving as references for the movie’s animated protagonists.
The movie’s success comes as Netflix continues to speculate closely in animated content material and worldwide programming. The streaming big has been increasing its anime choices, with greater than 50% of Netflix subscribers now utilizing the platform to look at anime content material.
KPop Demon Hunters represents a crossover success that bridges American animation with Korean popular culture, tapping into the worldwide Ok-pop phenomenon that has been driving vital income development for the South Korean music trade.
The movie’s record-breaking efficiency demonstrates the continued world urge for food for Ok-pop content material throughout totally different media codecs, from conventional music to animated leisure.
HUNTR/X consists of R&B singer and rapper Audrey Nuna, singer and file producer Ejae, recognized for her work with Ok-pop teams like aespa, LE SSERAFIM and TWICE, and Seoul-born singer-songwriter Rei Ami.
Saja Boys embrace SM Leisure-signed singer Andrew Choi and FC ENM-signed singer and actor Kevin Woo.Music Enterprise Worldwide
