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How M3 Insurance coverage Took Again Management of Producer Licensing with AgentSync

whysavetoday by whysavetoday
February 5, 2025
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This submit is a part of a sequence sponsored by AgentSync.

When M3 Insurance coverage started quickly increasing its distribution channels, its current licensing course of wasn’t simply inefficient: It was turning into a critical impediment to development. The Wisconsin-based insurance coverage company wanted a technique to greater than double its producer drive shortly, and with out sacrificing compliance or including administrative employees.

Learn M3 Insurance coverage’s success story now.

The problem of invisible compliance

M3 Insurance coverage wasn’t managing its producer compliance in an old school or guide approach, however that doesn’t imply the method was environment friendly or seamless. For the company’s Provider Relations Coordinator, Kim Lockwood, the a part of her job spent managing producer licensing felt like sending requests right into a black field. Whereas their earlier vendor dealt with the licensing work, the shortage of visibility into the method left Lockwood continually questioning in regards to the standing of the company’s producers’ licenses and appointments.

“We didn’t have any visibility into what was truly occurring, or the place issues stood,” Lockwood recalled. In an trade the place compliance can’t be left to probability, this uncertainty was turning into more and more untenable as the corporate grew. The problem was, how might Lockwood achieve extra management and perception into producer licensing with out taking up an exponential quantity of labor?

Scaling with out breaking

Past the problem of getting restricted visibility into the standing of their licensed producers, M3 Insurance coverage additionally struggled with its means so as to add much more producers with out overwhelming its two-person inside licensing crew. The restrictions of M3 Insurance coverage’s outdated system turned manifestly obvious because the company expanded.

“Earlier than getting AgentSync, we had roughly 125 licensees and it was manageable utilizing the system we had on the time,” Lockwood defined. However, as they had been making ready so as to add 100 or extra new producers in the middle of only a 12 months, the considered how the present approach of doing issues would scale (or not) was high of thoughts.

“As we started to develop increasingly, it wouldn’t have been doable with out AgentSync. We’re as much as round 350 licensees at present and we had a degree the place we added 100 brokers in a single 12 months. And we handle all that development with simply me on the P&C facet and one other individual on the Worker Advantages facet. And licensing isn’t even the one factor we do!”—Kim Lockwood, Provider Relations Coordinator

The necessity for change was clear, however Lockwood had considerations about implementing a brand new system. With any change in software program or processes, there’s an actual threat of disrupting enterprise.

“I’m not an actual techie individual,” Lockwood stated, “so certainly one of my greatest fears was how lengthy it will take me to study a brand new system.”

Fortunately, these fears proved unfounded. Lockwood remarked that getting began with AgentSync was clean and simple with little or no time wanted to study the expertise. Plus, Lockwood raved, “The employees at AgentSync has all the time been so useful, and the customer support has been wonderful.”

New and improved producer onboarding

What began as an answer to a compliance problem turned a robust differentiator for M3 Insurance coverage’s producer expertise. New brokers, sometimes accustomed to managing their very own licensing and license renewals, had been impressed by the company’s streamlined, skilled method to distribution channel administration.

“Many of the producers who be part of M3 Insurance coverage are used to doing every part themselves, so having AgentSync, together with the work I do, impresses them and we get a whole lot of constructive suggestions,” stated Lockwood. “They’re not used to the extent of service we offer and so they can’t consider we do all of it for them.”

This distinctive producer expertise units M3 Insurance coverage aside from different companies that also require producers to finish repetitive and guide duties throughout onboarding and wait weeks, and even months, earlier than they’re prepared to start out promoting.

“When a brand new producer joins M3 Insurance coverage, we undergo every part with them of their first week, together with getting them arrange in AgentSync and seeing which carriers they should get appointed with. In the event that they full their Producer Element File, they are often able to promote after their first week.”—Kim Lockwood, Provider Relations Coordinator

Proper-sizing producer licenses to save cash

Past effectivity, compliance, and producer expertise, investing in AgentSync saves M3 Insurance coverage actual {dollars} every year by making it easy to eradicate pointless state license charges. With AgentSync, Lockwood can spot any licensee the company is paying for in states it doesn’t must be.

By guaranteeing producers are solely licensed within the states they’re actively promoting in, and by maintaining harder states’ licenses lively with out lapse, M3 Insurance coverage reduces its prices and avoids late renewal penalties or the prospect of somebody unintentionally promoting with no license.

Get peace of thoughts with AgentSync distribution channel administration

“After I click on ‘renew’ in AgentSync, I do know it’s achieved and I can neglect about it. It’s simply that simple. The system simply works.”—Kim Lockwood, Provider Relations Coordinator

Are you able to say this about your producer, adjuster, or dealer licensing answer? If not, is it actually an answer in any respect?

M3 Insurance coverage is a chief instance of a giant and still-growing insurance coverage company that was paying an excessive amount of and getting too little from its current distribution channel administration strategies. Learn their full success story to find out how M3 Insurance coverage reaped the advantages of real-time, automated license compliance administration, and contact us at present to see how AgentSync can do the identical for you!

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